The Innovation Factory
23/05/2018 13:00 - 13:20
The Innovation Factory takes a fresh look at the fine art of breakthrough innovation. Innovation is not just a case of acquiring aptitude. It is also a question of attitude: Innovators strive to remain creative and active. Although it is difficult to make groundbreaking innovations, and even more difficult to repeat them, we are all potential innovators. Elmar Mock will metaphorically illustrate how theory marries practical examples. Discover the unknown story of the Swatch watch told by the creative engineering force behind the Swatch.
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